Just checking
$0 free, no card
You want to know if the idea holds up.
- Score any idea, as many as you want
- An honest read on your own idea
- All ten factors, and what would have to change
- Five matches from your answers
- Compare ideas side by side
Pricing
Scoring is always free.
You only pay when you’ve found something worth building and you want the plan for how to do it. Monthly, cancel anytime, and no trial that turns into a bill.
Business Plan Assessment
$49 a month · up to 3 plans
You’ve picked your idea. Now you need the how.
- Everything in the free read
- Who exactly to sell to, and what they care about
- What to charge, and how to package it
- What to say when you reach out
- Where to find your first customers
- Your first week, day by day
- Your first month, week by week
- What could go wrong, and how to handle it
- How to tell if it's actually working
- Download each one as a PDF
- Cancel anytime. Plans you’ve had written stay yours.
You’ll score the idea first if you haven’t. A plan needs an idea to plan for.
What you don’t pay for
Scoring, rescoring, matches, or comparing. Scoring never needs the plan, and there’s no account needed to start.
When not to buy it
If your idea scores under 50, don’t. A plan can’t fix a weak fit. Reshape the idea and score it again first. It’s free.
Secure checkout by Stripe. Questions about a charge? Write to us.
Questions about paying.
What’s the difference between the free read and the Business Plan Assessment?
The free read tells you whether an idea is worth pursuing: the score, what’s working, and what to watch. The Business Plan Assessment tells you how: who to sell to, what to charge, what to say when you reach out, and what to do in your first week and month.
Why is it called an assessment rather than a business plan?
Because it sizes up a real opportunity and tells you what to do about it, minus the ninety pages nobody reads. Ten sections you can work from, written in plain language.
Is this a subscription?
Yes. It’s $49/month for up to 3 plans a month, and you can cancel anytime from your dashboard. Plans you’ve already had written stay yours after you cancel. Scoring stays free either way.
What if my idea turns out to be a bad one?
Then we’ll say so, and tell you why. A score under 50 is a weak fit, and the read explains what would have to change. That’s the point. Finding out now costs you nothing. Finding out a year from now costs you time and money.
Do I need an account to try it?
Not to answer the questions or see your score. You only sign in to save your results or get the Business Plan Assessment.
Start with a free score.
You’ll know whether the idea holds up before you decide whether to pay for the rest.